Final project for my Integrated Marketing Communications Course, Analytics to Activations

We were tasked to fix a brand that we deemed “broken,” coming up with three marketing campaigns, each containing three activations

Final intern project for Programming Strategy Internship at CBS Entertainment Network (Paramount)

Competitor landscape analysis for the 4 major TV networks along with content and trend analysis for Fall 2025

Handout that goes along with this presentation can be found here.

Final intern project for Digital Video Internship at Hearst Television

Short-form content strategy for Very Local’s (streaming app) true-crime show, Hometown Tragedy.

Final Project for Marketing Strategy Course

Mock consulting presentation for new Poppi Soda social media marketing plan